Saturday, 8 May 2010

Coursework grade: 84/100 (A)

Very mature, independent, approach to the project, excellent skills development too. Well done.

Evaluation Grade: 14/20

Excellent discussion of conventions and technical codes of media products. Not enough detail on target audience and depth in discussion of NMT for level 4 though.

Friday, 7 May 2010

Production Grade: 53/60

Film: 34/40
Poster: 10/10
Radio Advert: 9/10
Only EBI would be to put the release date at the end rather than the start or both?

Thursday, 6 May 2010

Planning Grade: 17/20

Excellent time management and research. Mostly careful presentation of research and ideas. Well done.

Fuller discussion of your target audience - quite short.

Friday, 30 April 2010

Radio Advert Plan

- "Coming to a cinema near you"
- "CCTV"
- Movie audio extract
- "a story of two men trying to control the vision what they don't know is . . . you cant control the vision"

Monday, 29 March 2010

Friday, 5 March 2010

Being Bad

Check out this SlideShare Presentation:

Skin Deep1

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If Not Now

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Monday, 1 March 2010

Skin Deep

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If Not Now When

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Being Bad

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Target Audience Profile

Who are the target audience for short films ?
Using the VALS system the type of people that would watch short films are Achieves and Experiencers. This is because the Achievers have already made a career and strive to improve youths and working with new and up and coming talent, the Experiencers are young and like new things, also because short films are not long they can get a quick novelty.

Who are the target audience for the films you looked at ?
3/4 film i looked at had more of a young male appeal to
them, this is because they featured alot of violence and had more of an "in your face" approach. he forth film i watched represented the same things as he others but had a different approach. "Being Bad" featured no violence but still portrayed youths in the same way, this means it can be appreciated more widely by both sexes and of a larger age range.

Who are you making your film for ?
Our film is targeted at a specific demographic. Our film would appeal mostly to a young male audience, this is because from film research it is visible that films that share characteristics with ours have a wide male audience.

How will you measure your success in having made a product which appeals to this audience ?
We can measure the success of our film in several ways. Firstly, and the easiest way to gain comments on our film would be to ask our peers. We would show them and then ask for there opinion. This is a good way of measuring how well the film has done because our fellow peers fit into our target audience categories. Also we could post our video on a Youtube or similar websites to get a broader opinion and using this way we can truly get an understanding of who our actual audience are.

Sunday, 28 February 2010

Thursday, 25 February 2010

Young Offender

Idan is a recent arrival in a young offenders institution. He feels antagonism towards the non-white inmates and struggles to control his hatred and rage, obsessively writing letters as an outlet for his racist beliefs. Terry, a disgruntled prison officer, sees an opportunity to play power games. He gains Aidan's trust and exploits it with fatal consequences.

Isabel Anderton

Rachel Drummond-Hay

Tom Lindsay

Director Of Photoography
Chris Maris


Nadim Khan

Jay Simpson

Freddie Machin

Funded By

Digital Shorts plus awards from the UK Film Council and South West Screen